Your Story Alive: A Live Communications Blog

April 05, 2012 12:35 PM

Titanic Exhibit Marks 100th Anniversary

Posted byKatie

Above is an image of just one of the interactives attendees will experience at the exhibit.

On Thursday, April 12, Sea Research Foundation, operator of Mystic Aquarium in Mystic, Conn., will open its major new exhibit -- Titanic – 12,450 Feet Below -- located at Mystic Aquarium’s newly renamed Ocean Exploration Center exhibit hall.

Titanic Discoverer Dr. Robert Ballard and Former Top Disney “Imagineer” Tim Delaney, in collaboration with EWI Worldwide, took “a very different approach to the Titanic experience, one that taps directly into the excitement of exploration and discovery,” according to Delaney. “Our Titanic exhibit is awe-inspiring and emotional. It is designed to capture the moment of discovery that only access to the actual discoverer’s insight and vision can deliver. Working hand-in-glove with Bob Ballard and Sea Research has enabled us to create something that both adults and children will find thrilling, immersive, interactive, experiential and memorable. Titanic – 12,450 Feet Below takes you there.”

Featuring captivating imagery, breathtaking recreations, emotional soundscapes, hands-on activities and thrilling entertainment, attendees can experience the moment of discovery and remember the journeys of Titanic’s passengers.

Digital elements, including interactive kiosks and touch-tables, enable guests to access a veritable treasure trove of information, find Titanic artifacts at the bottom of the ocean, learn about icebergs and the Titanic’s course that night, and explore over 300 separate image and video files of the underwater wreck. The high-tech tables feature the latest in multi-touch and object-recognition technology, and evoke the magic of adventure and discovery that Dr. Ballard’s expedition embodied.

Based in Mystic, Conn., Sea Research Foundation is a 501(c)3 nonprofit organization that operates Mystic Aquarium, Institute for Exploration and, in partnership with National Geographic Society, The JASON Project and its Immersion Learning program. For more information, visit searesearch.org and mysticaquarium.org/titanic.

Tags: Architecture, Brand Stories, Cool Stuff, Environmental Design, Exhibits, Graphic Design, Interactives, Museums & Attractions, Pop Culture, Technology

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February 15, 2012 2:42 PM

Qmilch, A New Kind of Textile

Posted byJon DeGorsky

Qmilch is an eco-friendly textile made from, you guessed it, milk. It's an odorless, extremely soft, washable fabric alternative that even dries twice as fast as cotton. To add to the conveniences of this material, it also helps regulate one's body temperature and blood circulation.

"While textiles made from milk are not an entirely new concept (people have been testing out the idea since the 1930’s), Qmilch is by far the most successful attempt. This is because it is the most sustainable; other methods employ noxious chemicals in order to get the desired result. Qmilch, however, is made from organic milk that has gone sour and cannot be sold- recycling something that would have otherwise gone to waste.

The milk is heated, combined with ingredients such as beeswax, and spun into thread. This process is much more ecologically sound. It not only eliminates the need for chemicals, it cuts down on water waste! While cotton uses more than 10,000 liters of water to produce 2 pounds of fabric, Qmilch uses half a gallon! It is also biodegradable.

Although it hasn’t reached mainstream quite yet, (the fabric is $28 per kilogram, far pricier than even organic cotton), many companies have expressed interest in purchasing and using Qmilch. Domaske has also produced her own fashion line created from the textile, “Mademoiselle Chi Chi.”" - startupfashion.com

This emerging textile is a reminder to designers that our assumptions of an object's role may not be conceptually exclusive. Objects and ideas can potentially be used in different ways to solve design and brand problems. This article should be a challenge to those attempting to create new and innovative design solutions. Perhaps the design solution you're looking for lies within the reworking of an existing object's societal role.

Tags: Cool Stuff, People, Environmental Design

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December 27, 2011 1:30 PM

Get your party started!

Posted byEli

Thicket Reboot from superdraw on Vimeo.

Instant new years fun...

Tags: Consumer Electronics, Cool Stuff, Creative Inspirations, Environmental Design, Music, People

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December 16, 2011 5:04 AM

Europe’s Largest Exhibition Sites

Posted byMartin Dorsch

European cities host some of the largest international fairs. Some of them even have several large fairs and have thus developed enormous sites with impressive capacities. You will not be able to see all of one of them in one day; employees use cars on the grounds to get from A to B and some halls allow you to have exhibits up to the size of airplanes and ships.

Below are some of the largest sites. As a comparison, China’s largest site in Guangzhou has 340,000 sqm and Chicago’s McCormick Place offers 248,000 sqm, while the SNIEC in Shanghai has 126,500 sqm.

Tags: Exhibits, Architecture, Environmental Design

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November 03, 2011 8:41 PM

Some New Age Office Opts

Posted byAdam Sweet

Some very cool office décor for creative spaces. I like the juxtaposition of super ornate surroundings with modern furniture and fixtures. Although the Azure space is something out of a Dr. Suess story.

Bank-Of-Moscow-Offices

Azure-Office

Coordination-Asia-Shanghai-Office

dtac-Headquarters-Office

Happy imagining!

Tags: Architecture, Creative Inspirations, Environmental Design, Exhibits, Furniture, Global Design, Pop Culture

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November 01, 2011 9:56 PM

Five Senses for Success

Posted byKatie

Our vice president, creative and innovations Eli B’Sheart (@ebsheart) has a great eye for finding clever solutions and trends, and I love this example of how to really engage your audience.

The Sensorium scent museum in New York, a collaboration between Sephora and one of the world's largest fragrance companies, Firmenich, turns the perfume buying experience—already a sensory experience—into a multisensory one. The journey through the museum comes complete with scent-visual matching technology and sniff analyzer, which shows you how your particular sniff changes when it encounters different smells.

This is an interesting example of how Sephora and Fermenich have transformed a product demo (how does this perfume smell?) into a full-blown experience, connecting scents and the process of memory recall into a journey for their customers. Not to mention that it’s all a pop-up museum, only available for viewing until November 27. What a cool way to take something already known for its memory-recall powers and create a whole new memory out of it.

Tags: Cool Stuff, Creative Inspirations, Environmental Design, Pop-Up Retail, Retail Environments, Technology

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August 22, 2011 4:24 PM

University of Michigan C.S. Mott Children's Hospital Play Room

Posted byKatie

The University of Michigan C.S. Mott Children’s Hospital opens in just five months, and EWI Worldwide has partnered with the University of Michigan’s internal design group to create the new play room in the building. Click here to see C.S. Mott Children’s Hospital blog post containing more information and images of the football-themed room, which is designed to engage and entertain families away from home.

Tags: Architecture, Environmental Design, Healthcare

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December 09, 2010 7:04 PM

Add a little dream into your reality.

Posted byEli

A dream machine uses augmented sound to induce a dream like state. Through the use of the sounds that are around you this app morphs your world into music. A collaboration between Inception director Christopher Nolan, composer Hans Zimmer, and RJDJ CEO Michael Breidenbrücker picking up the sureal cues from the movie. Cool! http://inceptiontheapp.com/dreams/reverie

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November 24, 2010 10:09 AM

Cutting Edge of Learning

Posted byEli

We are instruments endowed with feeling and memory. Our senses are so many keys that are struck by the nature that surrounds us and that often strike themselves. -- Denis Diderot

http://www.fastcodesign.com/1662762/a-21st-century-school-on-the-cutting-edge-of-learning-slideshow#10

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November 19, 2010 3:35 PM

Motion Graphics at its finest!

Posted byEli

F L U X from candas sisman on Vimeo.

make sure you view it in full screen mode. you won't regret it.

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